Which of the Following Statements About the Roles of Social

Multiple Choice

Which of the following statements about the roles of social media for Pepsi is most accurate?

A) In 2012,Pepsi announced its "Live for Tomorrow," along with new websites for each of its brands.
B) For Pepsi,advertising on Facebook is much more expensive than two 30-second TV spots on American Idol,the most watched program for each of the past few years.
C) Pepsi created a new social-media driven website called Pepsi Pulse.
D) Facebook charges Pepsi a CPM of $8 when their ad is clicked on.
E) Pepsi's brand manager selects the placement of where its ads are seen on Facebook.