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The AOI Marketing Team Used the Following Approach in Its

Question 152

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The AOI marketing team used the following approach in its Bitter Girls marketing strategy to develop a following in its target market by


A) setting up a Twitter account for each of the Bitter Girls.
B) producing a six-minute YouTube video,featuring a one-minute cameo appearance by each girl.
C) creating a hypothetical LinkedIn "connection" for each Bitter Girl.
D) creating an official Facebook

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