Multiple Choice
Most advertising messages are made up of two elements,which are
A) expository and persuasional.
B) informational and persuasional.
C) informational and creative.
D) functional and persuasional.
E) creative and rhetorical.
Correct Answer:
Verified
Correct Answer:
Verified
Q4: When people outside the target market for
Q91: Gross rating points (GRPs) are determined by
Q109: One of the advantages associated with television
Q115: A sales promotion designed to encourage and
Q134: Advertisements designed to build goodwill or an
Q229: Google purchased _,an advertising exchange where websites
Q258: Sales promotions where the consumer is offered
Q308: Apple recently offered consumers a _ of
Q334: The radio commercial said, "Send three proofs
Q340: One of the disadvantages associated with radio