Very Infrequent Purchases with Some Comparison Shopping Are Characteristic of the Purchasing

Multiple Choice

Very infrequent purchases with some comparison shopping are characteristic of the purchasing behavior for a type of consumer product (such as burial insurance) that a prospective buyer may not initially want.This type of consumer service is referred to as a(n)

A) shopping product/service.
B) convenience product/service.
C) specialty product/service.
D) support product/service.
E) unsought product/service.