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    Exam 1: Marketing: Creating and Capturing Customer Value
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    The Concept of "Saving Money by Firing Your Customers" Refers
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The Concept of "Saving Money by Firing Your Customers" Refers

Question 109

Question 109

Short Answer

The concept of "saving money by firing your customers" refers to which type of customer?
customers that lay complaints
unprofitable customers
old customers
new customers
no customer should ever be fired

Correct Answer:

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unprofitab...

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