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    Exam 4: Analyzing the Marketing Environment
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    A Society's Basic Values, Perceptions, Preferences, and Behaviours Are All
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A Society's Basic Values, Perceptions, Preferences, and Behaviours Are All

Question 97

Question 97

Short Answer

A society's basic values, perceptions, preferences, and behaviours are all part of its ________ environment.
social
cultural
political
cultural-economic
natural

Correct Answer:

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