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Bikers and Non-Bikers Alike Enjoy Dining at the Harley Davidson

Question 72

Multiple Choice

Bikers and non-bikers alike enjoy dining at the Harley Davidson Café in Las Vegas. Several Harley Davidson models are on display as well as a very large, uniquely crafted American flag. Menu items include the Easy Rider, the Choppers Cobb salad, and the Harley Hog sandwich. The Harley Davidson Café most likely uses ________.


A) everyday low pricing
B) predatory pricing
C) self-service retailing
D) experiential retailing
E) franchising

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