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    Marketing Study Set 1
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    Exam 2: Company and Marketing Strategy: Partnering to Build Customer Engagement, Value, and Relationships
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    In the Marketing Mix, Product Includes the Goods and Services
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In the Marketing Mix, Product Includes the Goods and Services

Question 52

Question 52

True/False

In the marketing mix, product includes the goods and services the company offers to the target market, while promotion includes advertising.

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