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    Exam 2: Company and Marketing Strategy: Partnering to Build Customer Engagement, Value, and Relationships
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    In a SWOT Analysis, ________ Refer to Favorable Factors or Trends
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In a SWOT Analysis, ________ Refer to Favorable Factors or Trends

Question 15

Question 15

Multiple Choice

In a SWOT analysis, ________ refer to favorable factors or trends in the external environment that a company may be able to exploit to its advantage.


A) strengths
B) strategies
C) threats
D) opportunities
E) controls

Correct Answer:

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