Large Companies Like P&G, Walmart, and Allstate Have Designed Specialty

Multiple Choice

Large companies like P&G, Walmart, and Allstate have designed specialty products and promotions to target a previously untapped market that has grown substantially in recent years. They are appealing to ________.

A) the Millenial generation
B) the Asian American market
C) the African American market
D) the LGBT community
E) the Hispanic market