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Which of the Following Traits of a Brand's Ability to Become

Question 36

Multiple Choice

Which of the following traits of a brand's ability to become a lovemark keeps the five senses of sight, hearing, smell, touch, and taste on constant alert for new textures, intriguing scents and tastes, music, and other such stimuli?


A) sensuality
B) intimacy
C) mystery
D) practicality
E) sensitivity

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