Multiple Choice
Which of the following is an advantage of online research?
A) Samples are generally representative of the target population.
B) Members of online panels and communities tend to have low turnover.
C) Online research is relatively free of technological problems and inconsistencies.
D) People tend to be honest and thoughtful online.
E) Online research is slow but gather detailed information.
Correct Answer:
Verified
Correct Answer:
Verified
Q26: _ flash an ad to a subject
Q45: Which of the following is considered to
Q50: If the goal of marketing research is
Q90: _ are data that were collected for
Q91: Why do firms employ more than one
Q97: As the marketing manager of Cominform Pvt.
Q98: Why must the researchers avoid generalizing from
Q127: Two complimentary approaches to measure marketing productivity
Q137: In _ interviews, researchers stop people at
Q146: Behavioral research is the most scientifically valid