Which of the Following Is Required by the FTC When

Multiple Choice

Which of the following is required by the FTC when statements about a product are an important part of the purchasing decision for customers?

A) The message must be backed up with evidence
B) The message must be truthful and not deceptive
C) The message must offer bait and switch options
D) The message cannot be geared toward children
E) The message must be considered a binding contract