Why Does Writing for Social Media Need a Different Approach

Multiple Choice

Why does writing for social media need a different approach to writing than for traditional media?

A) The relationship between the sender and the receiver is different
B) Companies are integrating social media to external communication practices
C) Companies use social media internally,not just externally
D) There is an increase in word-of-mouth communication
E) The communication is less like a conversation than in the past