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    Principles of Marketing Study Set 6
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    Exam 7: Customer-Driven Marketing Strategy: Creating Value for Target Customers
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    A Campaign Designed to Promote a Wide Range of Cultural,sporting
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A Campaign Designed to Promote a Wide Range of Cultural,sporting

Question 148

Question 148

Multiple Choice

A campaign designed to promote a wide range of cultural,sporting or arts-based events is an example of ________.


A) ideas marketing
B) social marketing
C) services marketing
D) events and experiences marketing
E) responsibility marketing

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