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    Principles of Marketing Study Set 7
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    Exam 8: Products, Services, and Brands: Building Customer Value
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    Good Service Recovery Can Turn Angry Customers into Loyal Customers
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Good Service Recovery Can Turn Angry Customers into Loyal Customers

Question 56

Question 56

True/False

Good service recovery can turn angry customers into loyal customers and can even win more customer purchasing and loyalty than if no problem had occurred in the first place.

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