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    Business
  3. Study Set
    Principles of Marketing Study Set 1
  4. Exam
    Exam 7: Products, services and Brands: Offering Customer Value
  5. Question
    Co-Branding Is a Form of Product Sponsorship That Consists of Activities,benefits
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Co-Branding Is a Form of Product Sponsorship That Consists of Activities,benefits

Question 3

Question 3

True/False

Co-branding is a form of product sponsorship that consists of activities,benefits or satisfactions offered for sale that are essentially intangible and do not result in the ownership of anything.

Correct Answer:

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