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    Exam 11: Communicating Customer Value: Advertising and Public Relations
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    An Email from Amazon
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An Email from Amazon

Question 136

Question 136

Multiple Choice

An email from Amazon.com offers free shipping on your next purchase of more than $35.This is an example of ________.


A) sales promotion
B) personal selling
C) public relations
D) an advertising objective
E) a push strategy

Correct Answer:

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