Which Customer Question Is Answered by a Company's Value Proposition

Multiple Choice

Which customer question is answered by a company's value proposition?

A) 'Why should I buy your brand rather than a competitor's?'
B) 'How does your brand benefit me and society?'
C) 'What are the costs and benefits of your brand?'
D) 'What kind of experience will I have with products and services associated with this brand?'
E) 'What are the benefits of being a loyal consumer of your brand?'