Question 1

In Sperling's experiments, people were able to remember about ________ of the 12 letters presented to them if he had them recall the letters immediately after presenting them.

Accepted Answer

A)   9
B)   12
C)   6
D)   3 A

Question 2

The two primary tasks of short-term memory are to ________.

Accepted Answer

A)   store information permanently and to process how meaningful that information is
B)   store information permanently and to work on that (and other)  information
C)   store information briefly and to work on that (and other)  information
D)   hold on to information just long enough to begin initial processing by the nervous system and to selectively filter out irrelevant information C

Question 3

Which of the following sensory registers have been studied more extensively than any others?

Accepted Answer

A)   auditory and visual
B)   gustatory and visual
C)   olfactory and auditory
D)   olfactory and visual A

Question 4

Semantic memory concerns ________ while episodic memory concerns ________.

Accepted Answer

A)   elaborative rehearsal; rote rehearsal
B)   general knowledge; personal events
C)   long-term memory; short-term memory
D)   deep structure; surface structure

Question 5

When people are asked to recall names of people, there is increased activity in a particular area of the ________ lobe.

Accepted Answer

A)   right temporal
B)   right frontal
C)   left frontal
D)   left temporal

Question 6

Different domain specific memory systems ________.

Accepted Answer

A)   can operate at the same time, but moderately interfere with each other
B)   cannot operate at the same time
C)   can operate at the same time with very little interference
D)   can operate at the same time, but greatly interfere with each other

Question 7

Visual information fades more slowly than auditory information.

Accepted Answer

A) True 
 B)False

Question 8

Information disappears most quickly from ________.

Accepted Answer

A)   working memory
B)   LTM
C)   the sensory registers
D)   STM

Question 9

The chemical and structural changes that occur in neurons and neural connections when memories are formed are collectively known as ________.

Accepted Answer

A)   automaticity
B)   reciprocity
C)   long-term potentiation
D)   priming

Question 10

An old joke tells of an elephant who walks into a bar and tells the bartender, "Boy, have I got a problem. Elephants are supposed to have good memories and I can't remember a thing." "That's too bad," says the bartender, "Maybe I can help you with your problem." "What problem?" asks the elephant. The elephant in the story is demonstrating a deficiency in ________.

Accepted Answer

A)   eidetic memory
B)   sensory processing
C)   short-term memory
D)   long-term memory

Question 11

Each of the following is recommended by your text for improving your memory except ________.

Accepted Answer

A)   develop motivation
B)   use mental imagery
C)   ignore retrieval cues
D)   rely on more than memory alone

Question 12

Elaborative rehearsal involves ________.

Accepted Answer

A)   simply repeating something over and over again
B)   relating new information to something you already know
C)   repeating something as well as physically acting out the concept you are trying to learn
D)   organizing basic information into meaningful units

Question 13

On a TV game show, Jeanette is asked to name the state capital of Vermont. This information is most likely stored in ________ memory.

Accepted Answer

A)   emotional
B)   episodic
C)   semantic
D)   procedural

Question 14

Today, many psychologists view how memory operates as being similar to how a computer stores and retrieves data.

Accepted Answer

A) True 
 B)False

Question 15

The fact that people recognize that M and M are the same letter faster than they recognize that M and m are the same letter is evidence that ________.

Accepted Answer

A)   most verbal material in short-term memory is stored phonologically
B)   rote rehearsal helps to store information in short-term memory
C)   some verbal material in short-term memory is stored in visual form
D)   only through elaborative rehearsal can material be committed to long-term memory

Question 16

Compare and contrast the purpose, capacity, and functioning of short-term and long-term memory.

Accepted Answer

The answer of Compare and contrast the purpose, capacity, and...

Question 17

Images are stored in short-term memory ________.

Accepted Answer

A)   abstractly
B)   phonologically and visually
C)   visually only
D)   phonologically only

Question 18

Retaining information in short-term memory simply by repeating it over and over again is called ________.

Accepted Answer

A)   elaborative rehearsal
B)   overlearning
C)   rote rehearsal
D)   deep processing

Question 19

The finding that people tend to better remember information if they try to recall it while surrounded by the same physical cues (wall color, smells, sounds, desks, etc.) in which they learned it, is called ________ memory.

Accepted Answer

A)   retroactive
B)   context-dependent
C)   cue-controlled
D)   state-dependent

Question 20

The cashier at McDonald's says, "That will be $3.17 please." What kind of code would most people use to remember "$3.17" while they are reaching for their money?

Accepted Answer

A)   a phonological code
B)   a visual code
C)   an iconic code
D)   a semantic code

Exam 6: Memory