A Corporation Is Concerned About the Color of a New

Multiple Choice

A corporation is concerned about the color of a new plastic toy product, and is torn between making it in pink or in blue. So the consumer psychologists at the corporation recruit a wide variety of children, show them the toy in both colors, and ask them to choose the one that they like best. How should the consumer psychologist analyze their data?

A) A Chi-Square
B) A t-test
C) A reliability index
D) An ANOVA