Multiple Choice
Discover Card has an automated inquiry system that enables card members to obtain their current balance, available credit and payment information via telephone without speaking to an account representative. By increasing customer participation in the service process with its automated inquiry system, Discover Card is:
A) Recruiting customers
B) Positioning customers
C) Managing the customer mix
D) Defining customers' jobs
E) Educating customers
Correct Answer:
Verified
Correct Answer:
Verified
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