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    Business
  3. Study Set
    Services Marketing
  4. Exam
    Exam 3: Customer Expectations of Service
  5. Question
    _____ Service Is the Level of Service the Customer Hopes
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_____ Service Is the Level of Service the Customer Hopes

Question 21

Question 21

Multiple Choice

_____ service is the level of service the customer hopes to receive.


A) Desired
B) Adequate
C) Functional
D) Predictable
E) Augmented

Correct Answer:

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