USAir's Frequent Traveler Program Provides Financial Incentives and Rewards for Members

Multiple Choice

USAir's Frequent Traveler Program provides financial incentives and rewards for members who fly on USAir. USAir's Frequent Traveler Program increases:

A) The rate of innovation diffusion
B) Customer compatibility
C) Brand loyalty
D) The size of the customer's evoked set
E) Service divisibility