Multiple Choice
Important rules of thumb in naming a product include all of the following except
A) choosing a descriptive name.
B) selecting a name that is easy to pronounce and remember.
C) selecting a name that can be used appropriately for only a single product line.
D) using a name that can have legal protection.
Correct Answer:
Verified
Correct Answer:
Verified
Q16: Concerning labeling, which statement is false?<br>A) Labeling
Q18: Which of the following is not true
Q19: Supply chain management does NOT integrate and
Q20: An entrepreneur opened a small business producing
Q22: A major, explicit responsibility of marketing is
Q22: All small firms want to grow.
Q23: The below listed outcomes are all "fruits"
Q24: Name the six categories of major product
Q25: Auto Shine is introducing an improved version
Q44: A legal term indicating the exclusive right