Multiple Choice
Technologies Limited, a small producer of closed-circuit, handheld radio communication devices marketed to contractors (walkie-talkies) , wants to expand. Using its knowledge of communication technologies, it developed a cellular-based phone system designed for contractors. Technologies Limited is employing a _____ product strategy.
A) multiple products/one market
B) multiple products/multiple markets
C) modified product/one market
D) modified product/multiple markets
Correct Answer:
Verified
Correct Answer:
Verified
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