Marketplace Farms Is a Regional Cooperative of Apple and Orange

Multiple Choice

Marketplace Farms is a regional cooperative of apple and orange growers. In order to compete against larger regional growers, Marketplace Farms relies on low-cost migrant workers instead of machines and inexpensive packaging processes. (That is, it uses individual hand-packaging instead of assembly lines.) Marketplace Farms is relying on a

A) price-based strategy.
B) marketing-based strategy.
C) efficiency-based strategy.
D) cost-based strategy.