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    Business
  3. Study Set
    Public Relations
  4. Exam
    Exam 8: Planning: the Strategies of Public Relations
  5. Question
    According to the Institute for Public Relations,a Good Objective ________
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According to the Institute for Public Relations,a Good Objective ________

Question 2

Question 2

Multiple Choice

According to the Institute for Public Relations,a good objective ________.


A) describes a specific public relations action
B) refers to "ends," not "means"
C) is a general statement of anticipated results
D) is inexpensive
E) specifies only one target audience

Correct Answer:

verifed

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