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  3. Study Set
    Services Marketing
  4. Exam
    Exam 15: Pricing of Services
  5. Question
    In a _____ Pricing Strategy,new Services Are Introduced at High
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In a _____ Pricing Strategy,new Services Are Introduced at High

Question 41

Question 41

Multiple Choice

In a _____ pricing strategy,new services are introduced at high prices with large promotional expenditures.


A) Penetration
B) Skimming
C) Prestige
D) Contingency
E) Visible

Correct Answer:

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