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    Services Marketing
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    Exam 5: Listening to Customers Through Research
  5. Question
    One of the Most Frequently Measured _________ Is Willingness to Recommend
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One of the Most Frequently Measured _________ Is Willingness to Recommend

Question 24

Question 24

Multiple Choice

One of the most frequently measured _________ is willingness to recommend the service.


A) Behavioral intentions
B) Customer priorities
C) Preferences
D) Future expectations
E) Individual requirements

Correct Answer:

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