Kenneth Is a New Salesperson in a Firm

Multiple Choice

Kenneth is a new salesperson in a firm.He collects all relevant data about his prospects,including their needs,buying behavior,and ability to buy.He thinks too much about these data points and never calls his prospects because he is never sure whether he has enough information to initiate a sales call.Kenneth is most likely experiencing the phenomenon known as:

A) buyer's remorse.
B) analysis paralysis.
C) boomerang.
D) wicked problem.
E) customer style flexing.