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Bagles RUS Is Expanding into a High-Growth Suburban Area

Question 43

Multiple Choice

Bagles RUS is expanding into a high-growth suburban area.To promote business and lure customers from the competing Wer Bagel store,they are considering offering a free dozen bagels to the first 50 customers or radio advertisement.The payoff for Bagels RUS is given in the table below.What is Bagels RUS' (X) best strategy? Y1 Y2
X1 3 6
X2 2 -2


A) X1
B) X2
C) Y1
D) Y2
E) None of the above

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