Multiple Choice
Caesar salad dressing made correctly contains raw eggs, but fear of salmonella poisoning forced many restaurants to use an inferior tasting bottled dressing on their Caesar salads. Davidson has developed a process for pasteurizing eggs on a large-scale basis. The pasteurization of eggs is a complicated process that took years to perfect. Because Davidson developed the process and will share it with poultry farmers, the company would be classified as a:
A) competitive partner.
B) marketing niche company.
C) lead user.
D) power marketer.
E) market guru.
Correct Answer:

Verified
Correct Answer:
Verified
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