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    Small Business Management
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    Exam 9: Promoting and Distributing
  5. Question
    Institutional Advertising
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Institutional Advertising

Question 38

Question 38

Multiple Choice

Institutional advertising:


A) is selling an idea about the company.
B) refers to promoting a product that is banned by law.
C) conveys socially relevant messages.
D) must be used only while introducing a new product.

Correct Answer:

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