Multiple Choice
Alex Rothman and his colleagues (1993; Rothman & Salovey,1997) studied how message framing influences people's health-related behaviours.If you wanted to use results of their experiment to encourage women to have mammograms to detect breast cancer,which of the following messages would you use?
A) The healthy choice is to see your doctor regularly.
B) You can live with breast cancer, but you have to catch it first.
C) Undetected breast cancer kills over two million women each year.
D) An ounce of prevention is worth a pound of cure.
E) If you catch it early, you can survive breast cancer.
Correct Answer:

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Correct Answer:
Verified
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