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    Strategic Management
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    Exam 7: Long-Term Objectives and Strategies
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    Attracting Competitors' Customers Encompasses
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Attracting Competitors' Customers Encompasses

Question 59

Question 59

Multiple Choice

Attracting competitors' customers encompasses:


A) Decreasing promotional efforts
B) Establishing sharper brand similarities
C) Initiating price cuts
D) Increasing purchase size

Correct Answer:

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