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    Consumer Behavior Study Set 2
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    Exam 2: Market Segmentation and Real-Time Bidding
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    Whether or Not Consumers Need to Be Informed About a Product
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Whether or Not Consumers Need to Be Informed About a Product

Question 67

Question 67

Multiple Choice

Whether or not consumers need to be informed about a product relates to consumers' ________.


A) awareness status
B) usage situation
C) attitude
D) usage rate
E) learning-involvement

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