Multiple Choice
If Mark wants an immediate impact as he introduces his product, he should use ________; if he wants long-term, regular buying behavior, he should use ________.
A) the central route to persuasion; the peripheral route to persuasion
B) massed learning; distributed learning
C) product form extensions; product line extensions
D) modeling; vicarious learning
E) recognition; recall
Correct Answer:
Verified
Correct Answer:
Verified
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