Multiple Choice
Which of the following is true of the characteristics of risk-averse consumers?
A) they tend to be outer-directed
B) they are not dogmatic
C) they have a low need for conformity
D) they are unlikely to be brand loyal
E) when assembled or unassembled products are available, they buy assembled versions of products, even if they are a bit more expensive
Correct Answer:

Verified
Correct Answer:
Verified
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