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    Consumer Behavior Study Set 2
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    Exam 14: Consumer Decision Making and Diffusion of Innovations
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    Tom Wants a Candy Bar and Is Trying to Decide
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Tom Wants a Candy Bar and Is Trying to Decide

Question 93

Question 93

Multiple Choice

Tom wants a candy bar and is trying to decide between a Crunch, a Snickers, or a Milky Way. These three candy bars are in Tom's ________.


A) inert set
B) inept set
C) emotional set
D) independent set
E) evoked set

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