Essay
Match the term with its definition.
a.Brand
b.Brand image
c.Brand name
d.Brandmark
e.Design patent
f.Direct channel
g.Indirect channel
h.Patent
i.Service mark
j.Trade dress
k.Trademark
l.Utility patent
-A legal term indicating that a company has the exclusive right to use a brand to identify a service
Correct Answer:
Verified
Correct Answer:
Verified
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