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The ________ Stage of Consumer Socialization Occurs When a Child

Question 34

Multiple Choice

The ________ stage of consumer socialization occurs when a child is 7-11 years old, which is when children capture the persuasive intent of ads, begin to process functional cues regarding products, and develop purchase influence and negotiation strategies.


A) cognitive
B) hedonic
C) perceptual
D) analytical
E) reflective

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