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    Marketing Management
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    Exam 7: Customer-Driven Marketing Strategy: Creating Value for Target Customers
  5. Question
    Using Concentrated Marketing,the Marketer Goes After a ________ Share of ________
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Using Concentrated Marketing,the Marketer Goes After a ________ Share of ________

Question 80

Question 80

Multiple Choice

Using concentrated marketing,the marketer goes after a ________ share of ________.


A) small; a small market
B) small; a large market
C) large; one or a few niches
D) large; the mass market
E) moderate; local

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