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    Marketing Management
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    Exam 17: Direct and Online Marketing: Building Direct Customer Relationships
  5. Question
    The Online Exchange of Goods and Information Between Final Consumers
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The Online Exchange of Goods and Information Between Final Consumers

Question 122

Question 122

Multiple Choice

The online exchange of goods and information between final consumers is called ________.


A) B2C
B) B2B
C) C2C
D) C2B
E) social networking

Correct Answer:

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