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    Exam 18: Creating Competitive Advantage
  5. Question
    There Will Be a Constant Tension Between the Formulated Side
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There Will Be a Constant Tension Between the Formulated Side

Question 80

Question 80

Multiple Choice

There will be a constant tension between the formulated side of marketing and the ________.


A) creative side
B) competitor side
C) customer side
D) overall cost leadership
E) product value

Correct Answer:

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