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If a Public Relations Firm "Mobilizes the Grass Tops," It

Question 8

Multiple Choice

If a public relations firm "mobilizes the grass tops," it is


A) conducting a particularly shallow grassroots campaign that focuses on the most politically active citizens.
B) attempting to build up support only on the national level.
C) mining databases for high-status community leaders to contact legislators in key districts.
D) engaging in lobbying only for issues that are already widely popular on a national level.
E) attempting to influence only local races in hopes of effecting change that will "trickle up."

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