Match the Term with Its Definition

Multiple Choice

Match the term with its definition.
-An approach based on applying a percentage to a product's cost to obtain its selling price

A) average pricing
B) follow-the-leader pricing strategy
C) freemium strategy
D) markup pricing
E) penetration pricing strategy
F) prestige pricing
G) price lining strategy
H) price skimming strategy
I) product line pricing
J) variable pricing strategy