Multiple Choice
Match the term with its definition.
-New market information that is gathered by the firm conducting the research
A) actual product/service
B) augmented product/service
C) core product/service
D) customer profile
E) demographic variables
F) marketing
G) primary data
H) sales forecast
I) secondary data
J) segmentation variables
Correct Answer:
Verified
Correct Answer:
Verified
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