Multiple Choice
You are directed to study the actors close to the company that affect its ability to serve its customers -departments within the company,suppliers,marketing intermediaries,customer markets,competitors,and publics.What are you studying?
A) the demographic environment
B) the microenvironment
C) the marketing environment
D) the macroenvironment
E) the global environment
Correct Answer:

Verified
Correct Answer:
Verified
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