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    Principles of Marketing Study Set 7
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    Exam 20: Sustainable Marketing: Social Responsibility and Ethics
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    Which Sustainable Marketing Principle Requires That a Company Continuously Seek
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Which Sustainable Marketing Principle Requires That a Company Continuously Seek

Question 20

Question 20

Multiple Choice

Which sustainable marketing principle requires that a company continuously seek real product and marketing improvements?


A) market- oriented
B) sense- of- mission
C) customer- value
D) innovative
E) consumer- oriented

Correct Answer:

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